I’ve been designing websites since the late 90’s. I know that dates me but I was captivated by the Internet from the start. The web is a powerful tool for any size business. It offers vast opportunities for small business owners to tell their story in a captivating and creative way. We help you build engagement between your company and your clients.
I stay current on the latest technological advancements of website platforms and how design can accent or deter how a website is viewed. I take great pride in providing clients with professional, clean designs that provide viewers with an enjoyable, easy to read layout while making the client look good.
My websites are mobile friendly, which is very important. Actually, my websites are “responsive”, which means they reformat to fit on any device. So whether you are looking at the site on your smartphone, tablet, or desktop computer, the layout reconfigures to give the viewer the best experience possible.
I take design seriously, but I take the purpose of your site even more seriously. Some people want their site to dazzle the viewer with moving objects or bright blocks of color. I take more of an “information flow” approach. I design the site to lead viewers through the content, like a guided tour. If there’s a call for moving objects or glowing unicorns, I can add them but with a website, less is better. I’m more interested in telling your story without distractions, that’s more memorable.
All the way through, I’m here to give you the best online representation possible and help you maximize your investment.
This is our website design process.
First, we need to get to know you and your business. What do you sell and who do you sell to? Here is a list of survey questions that help us to start on the right path for your design.
(FIRST) CURRENT SITUATION
- Domain name?
- Existing website?
- Brochures, Literature, Presentations?
- Logo Design (EPS/VECTOR FILE)?
- Social Media Channels?
- Email Newsletter?
- Marketing Strategy?
- Buyer Personas? – Client Profiles
NEXT, GETTING TO KNOW YOU
- Websites You Like
- Competition Websites
- Color Scheme (blacks, blues, reds, soft colors, bold colors, warm colors, cool colors, black/white)
- Style (Minimalist, Natural, Contemporary, Blocky, Large Images, Lots of Icons, Flat images (illustration), Photo Images, Big/Bold Text Headlines, Youthful, Like Other (Medical, Accountant, Attorney, Real Estate)
GATHERING YOUR WEBSITE CONTENT
- Keyword List
- Content Already Created
- Client Created Content
- Brainstorm Created Content
- Client Photos
- Stock Photos
- Need Photo Shoot
- Client Videos
- Need Video Shoot
- Social Media Links
- Email Marketing Form
- White Papers
- Call To Action GiveAway
- Price List
- Rightable Forms
DESIGNING OF THE SITE
Once we have collected or created all the content, we create an online preview of the site for you to review. We may use your domain or one of our own until the site is live. In any case, you will be able to see the progress of your site throughout the design process.
We allow for several editing sessions. Those are designated times where we take all your suggested changes and corrections and apply them to the preview.
Our websites are built on a WordPress Platform. This allows you to have 24/7 access to make changes on your own, once the site is live if you choose. Most clients have us make the changes for them along with other services.
SETTING UP EMAIL ADDRESSES
We can also assist you in setting up email addresses. We are not a tech company. However, as long as the email setup is pretty standard, we can handle it for you. We have a strategic partner that can handle most all your technical issues and computer support if you don’t have one already.